Why do we stop sharing when we start working?
Very clever video from IBM on the definition of social business. So clear, so simple. If there was an Oscar category for best business video this would win it for turning a complicated set of ideas into plain English.
The much bigger story is how IBM has not censored some of the quite sick, ugly comments that have absolutely no relevance. That takes courage, openness and authenticity.
Hat tip to you IBM. I would remove some comments and send the trolls links to some other places where they can rant and rave.